Audi F1 × Revolut Card

Overview

A concept exploring how Revolut could partner with Audi F1 to launch a limited co-branded card, giving fans a way to carry the team’s identity in their everyday finances while customising a physical and digital card inside the Revolut app.

Revolut’s card creation flow is fast and utilitarian. The challenge was layering in a premium, motorsport-flavoured customisation experience — team liveries, driver numbers, carbon finishes — without slowing down or cluttering Revolut’s core card flow.

The Problem

Fans of Audi’s F1 programme have few everyday ways to express that affinity beyond merchandise. Meanwhile brand partnerships in fintech tend to feel like static skins rather than something a user actually gets to design.

Research

I benchmarked existing co-branded fintech cards and F1 team fan apps to understand what customisation fans actually want: liveries, driver association, race-weekend badges, and a sense of limited-edition status.

Research synthesis visual.

Key Insights

Fans wanted the card to feel earned and personal, not just reskinned. Livery choice, driver number, and a subtle ‘race mode’ toggle for spend tracking during Grand Prix weekends emerged as the strongest hooks.

Design Challenge

How might we let Revolut users build a personal Audi F1 card that feels collectible, without adding friction to the card ordering flow?

Ideation

Early concepts ranged from a full livery painter to a simplified ‘kit builder’ with preset combinations. I converged on a guided three-step builder — livery, number, finish — that balances depth with speed.

Early concept exploration.

Information Architecture

The customiser sits as a dedicated flow off the existing ‘Cards’ tab, ending in the same order/confirmation screens Revolut already uses, so the concept extends the current architecture rather than replacing it.

User Flows

The core flow moves from card selection, to livery and number customisation, to a live preview, to checkout — mirroring Revolut’s existing card ordering pattern for familiarity.

Wireframes

Low-fidelity wireframes focused on where the live card preview should sit relative to the customisation controls, testing both a top-preview and side-preview layout before settling on a sticky top preview.

UI Design

The final UI leans on Audi’s dark, metallic palette and F1 team accent colours, with a large interactive card preview that updates in real time as liveries, numbers, and finishes are selected.

Final interface detail.

Prototype

The prototype demonstrates selecting a livery, assigning a driver number, applying a carbon finish, and previewing the card rotate in 3D before confirming the order.

Testing

As a concept project this wasn’t tested with real users. A next step would be validating the customisation steps and the ‘race mode’ toggle with F1 fans and existing Revolut cardholders.

Iteration

The customiser moved from a free-form paint tool to guided presets after early sketches showed open-ended customisation would be slow and inconsistent with Revolut’s quick card-issuing flow.

Final Solution

The result is a three-step Audi F1 card builder embedded naturally into Revolut’s existing card flow, with a real-time 3D preview and a race-weekend spend view for fans who want to track F1-related purchases.

Final concept screens.

Outcome

As a concept project, this was not shipped or tested in production. It is a speculative exploration of what a motorsport brand partnership could feel like inside a modern banking app.

Reflection

This project pushed me to design customisation that feels premium without becoming a maze of options. Next I’d explore how limited-edition drops could create urgency without gimmicks.